We are a PR agency and creative collective based in Dubai
Meet The Team
We're a creative collective of journalists, copywriters, brand strategists and media liasons with a passion for creating news-worthy brands. We work with businesses and people who want to create a splash in the middle eastern zeitgeist.
An award-winning journalist and an acclaimed public speaker, Abhishek ‘AB’ Sengupta is one of the country’s most valued creative leads/PR and brand consultants today.
After close to two decades in various evolving roles at some of the region’s biggest legacy organizations including Gulf News, Khaleej Times, Arabian Radio Network (ARN), Ten Sports and more, he quit active journalism to help brands craft their public persona using his innate and deep knowledge of the Middle Eastern media landscape.
Kuumar K Shyam
A journalist for 25 years, 14 of which were with The National, Abu Dhabi, Kuumar has been a man of words mostly at mainstream media organisations in India and the UAE. His regret is he did not get enough chances to craft his skills like Shane Warne on the cricket field.
The resident ursine of BuzZzing.com, Mahesh can always be found jumping from one obsession to the other and sometimes even writes about them. While not juggling hobbies, writing, and existential crises, he tries to get people to call him Nakashima.
A journalist by heart, soul, and work, Sudhashree is a digital ninja who loves to create real art through her stories. While not curating stories, she’s cooking, listening to music, and spending time on social media (She swears this is healthy).